Lesson 1: Overview and course objectives

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Welcome back! You’ve hustled to learn how to evaluate your brand (Course 1), choose the right tools (Course 2), and build an effective site (Course 3).

Now, you’re ready to fill your website with awesome content! Your business has great things to offer, so we can’t wait to help you get the website up and running.


HEADS UP!

This course builds upon the content and resources from Courses 1 through 3, so head on back to those courses if you haven’t had a chance to complete them yet. We promise you’ll get so much more out of this course if you finish these first.

In this course, you’ll discover how to create engaging, branded content for your website. You’ll learn key tips for content creation that can apply to all websites, regardless of the technology platform.

Plus, we’ll walk you through how to plan the specific content for your site. If you’re using GoDaddy’s website builder, you’ll also receive step-by-step guidance on how to add content in this platform.

BY THE END OF THIS COURSE, YOU SHOULD:

  • Understand how to express your brand identity and communicate essential information through your website
  • Plan key content for your website
  • Create the Home, About Us, Contact Us, Products/Services, and Testimonials pages
  • Publish your site

Let’s keep it straightforward

This course is super practical, and our goal is to help you actually create the key pages for your website and publish it. So, we really encourage you to commit to completing all the activities in this course.

Think of how exciting it’ll be to tell your friends and family that your website is up and running and how cool it will be when customers start finding you online! And, don’t worry, we’ll be with you every step of the way. Let’s get started!