We’re so proud of you! You just created the key content for your site and built your core pages. It’s time to show off all that hard work to the world.  In this lesson, we’ll do a quick review of the pages you created to make sure everything’s in tip-top shape. Then, we’ll publish your business…

Now to put all this theory into practice. Let’s get building! Reference the worksheets you’ve completed about your business to help guide you as you build your site. COURSE CALLBACK When designing your site, remember these key tips from Course 3: Your site should be simple and easy to navigate The overall look and feel should…

Your products or services are likely why you started a website in the first place, right? You’re passionate about the amazing things your business has to offer, and you want your customers to see this amazingness. Whether you have an online store or you’re advertising your services online to gain more customers, your Products and…

Whether your business is product- or service-based, urban or rural, established or new, a well-designed, easy-to-find Contact Us page is a must for every website. The Contact Us page helps customers find key information about your business. Your Contact Us page can help you get new customers Making your contact information easily accessible will help…

The About Us page is your chance to shine. While the Home page gives a short and sweet summary of what you do, the About Us page tells your story. It’s your opportunity to get personal and passionate. DON’T FORGET! Consumers are interested in the face behind the business, and a lot of potential customers are…

You started filling in some of the information for your homepage in the previous course, but now we’re going to fully customize it. Your homepage is the very first thing customers will see when they visit your website. Your homepage should introduce who you are, what you do, and how you can help. This is your…

Before we get into creating specific pages for your site, let’s review some key concepts that should guide your content creation. Your website should do three things for your customer: Express your brand identity Communicate essential information Provide a call to action In the previous course, we talked about how the visuals on your site help…

Welcome back! You’ve hustled to learn how to evaluate your brand (Course 1), choose the right tools (Course 2), and build an effective site (Course 3). Now, you’re ready to fill your website with awesome content! Your business has great things to offer, so we can’t wait to help you get the website up and running.…